Free tools

Calculators for SaaS founders.

Understand your churn numbers, model recovery scenarios, and see the true cost of losing customers.

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LTV Calculator

Calculate your customer lifetime value and model how reducing churn multiplies it. Includes LTV:CAC ratio and a scenario table showing the impact of different churn reductions.

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Churn Rate Calculator

Enter your MRR, customer count, and monthly cancellations to see the real cost of churn — monthly and annual MRR lost, customer LTV, and projected revenue in 12 months.

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Revenue Recovery Calculator

See how much MRR you could recover by knowing why customers cancel. Adjust survey response rate and preventable churn assumptions, and see the ROI of exit surveys.

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